A new study from SHR reveals the financial implications for hotels that partner with Online Travel Agents (OTAs), highlighting the growing trend towards direct bookings...
In the competitive hotel industry, where lease agreements and operational costs vary widely, evaluating true profitability is often challenging. Imagine two hotels...
In today’s competitive hospitality landscape, data is king. Yield management leverages data analysis to optimize room pricing and inventory, ensuring every decision is...
By 2030, direct digital bookings are projected to surpass online travel agencies (OTAs) as the leading hotel distribution channel, generating $409 billion in global hotel...
ABTA, the UK’s largest association for travel agents and tour operators, has supported the tourism industry with insights and expertise for over seven decades. Since...